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Freshness

Freshness Purifying Toothpaste

Fresh breath Purified mouth Eliminates odorous bacteria

Cleansing care with an ultra-refreshing gel-cream texture, concentrated in mineral zinc and savory hydrosol. It purifies the breath, neutralizes bad odors and balances the oral eco-system. 0% alcohol formula.

TARGETED PROBLEMS • Bad breath, lack of freshness

An imbalance in the oral microbiota can promote the proliferation of odor-causing bacteria, leading to less fresh breath. This imbalance disrupts the oral ecosystem and perpetuates a feeling of fullness in the mouth, permanently affecting freshness.

KEY ASSETS • Zinc-Biotic Complex, Zinc Mineral

Zinc-Biotic Complex
Natural complex of mineral zinc and prebiotics combined with the patented purifying extract of solidago flower. It helps reduce bacteria responsible for bad breath and stimulate those essential for a healthy oral microbiota. Scientifically tested.

prebiotics
Alpha-glucan oligosaccharides nourish the good bacteria of the oral microbiota and strengthen the natural microbial barrier, contributing to a healthy and balanced oral environment.

Zinc Mineral
Zinc is a valuable ally for oral health, renowned for its antibacterial and deodorizing properties. It acts directly on volatile sulfur compounds (VSCs), the main culprits of bad breath, effectively neutralizing them.

RESULTS • 95% purified mouth

Breath is fresher and purified, while respecting the balance of the oral microbiota. The feeling of a coated mouth is reduced, for lasting daily freshness.

QUALITY CERTIFICATION • 100% natural origin, certified

At The Smilist, each formula is designed according to a strict formulation charter. We systematically ban controversial ingredients to offer healthy, safe oral care that respects both enamel and the oral microbiome. This toothpaste is made with 100% naturally derived ingredients, contains 0% fluoride, and is ECOCERT certified.

Freshness Purifying Toothpaste

Freshness Purifying Toothpaste

€17.90
year pack
Fresh Year Pack
-10%

Fresh Year Pack

€96.60
€96.60 €107.40
Essential Fresh Kit

Essential Fresh Kit

€67.70

"After one month, your breath is fresher and the feeling of a coated mouth diminishes, without harming the oral microbiota."

Our Holistic Dentist

Our Holistic Dentist
Show all details

THE RESULTS

4 hours of freshness
after brushing

  • 90 % morning breath neutralized*
  • 95 % purified mouth*
  • 80 % revitalized freshness*

*In vivo test on 20 people, 50% of whom had halitosis problems. 1 month under dental supervision.

4 hours of freshness after brushing

Our reviews
real customers.

  • Claire R Verified review

    A soft and natural freshness

    Finally a toothpaste that leaves a real feeling of freshness, without being too aggressive. The foam is perfect, light and pleasant, and I am delighted that it is 100% natural.
    I adopted it!

  • Thomas B. Verified review

    The pleasure of an effective toothpaste

    This toothpaste is amazing! It foams really well, which gives a real feeling of cleanliness, and the freshness it leaves in the mouth is natural and long-lasting. The best part? It doesn't sting and respects the mouth.

  • Laura M. Verified review

    A daily essential

    I love this toothpaste. It's gentle, it foams perfectly, and my mouth stays fresh for a long time. Plus, knowing that it's 100% natural reassures me completely. A great product!

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The only treatment that respects your mouth.

Our toothpaste
Classic toothpaste
Our toothpaste
Classic toothpaste
Eliminates odorous bacteria
Preserves good bacteria
Tested on the microbiota
Acts at the source of bad breath
Mask only
Created by a dentist
Alcohol-free
Zinc-biotic complex

Unique hybrid
lasting freshness.

  • Natural complex of mineral zinc combined with the patented purifying extract of solidago flower. It reduces the bacteria responsible for bad breath and stimulates those essential for a healthy oral microbiota.

  • Removes food residue from the mouth, helping to prevent bad breath problems.

  • Long-lasting refreshing formula. 0% alcohol to preserve the oral ecosystem.

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Healthy skincare with prebiotics.
Created by our holistic dentist.

We formulate with naturally sourced ingredients, carefully selected
for the health of your mouth and your overall well-being.

  • Certified Organic & Cosmos Organic
  • Made in France
  • Vegan & Cruelty-Free
  • 100% natural formula
  • Created by our holistic dentist
  • Scientifically tested in the laboratory

LEARN MORE

The formula &
the gesture

Discover the action of the active ingredients in the Fresh Purifying Toothpaste and the correct daily application for fresh and purified breath.
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Reviews

Customer Reviews

Based on 74 reviews
80 %
(59)
19 %
(14)
1%
(1)
0%
(0)
0%
(0)
C
Caroline m
Best toothpaste

Indeed, you don't need to use much and the result is fantastic: freshness in the mouth and it cleans really well. I've been using it for over a year and I love it.

P
Paul Diribarne
Satisfied customer

I am now a loyal customer of The Smilest products.

s
Sephora Lancelin
A purifying and refreshing treatment that retains its freshness.

A pure moment of happiness and freshness. It's so pleasant and effective. Add to that the refreshing spray, and it has everything you need.
It's so pleasant that I double it up in the morning with whitening toothpaste for a spectacular result.
Thank you for thinking of formulating your products with natural and vegan ingredients.

A
Anonymous
Fresh purifying toothpaste

A pleasant and refreshing toothpaste that leaves a lasting feeling of cleanliness. Alcohol-free, a real plus. And you only need a small amount on your toothbrush, so it lasts longer.

J
Jordan Jordan
Innovative!

This innovative toothpaste has an ultra-light texture in the mouth, very different from what you usually find 👍🏻

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F.A.Q

Is this toothpaste effective against bad breath?

Yes, the Fresh Purifying Toothpaste has been specially formulated for eliminate bacteria responsible for bad odors and leave a long-lasting fresh breath.

Does this toothpaste contain any harsh ingredients?

No, our formula is 100% natural and soft. It does not contain no alcohol, no aggressive sulfates, guaranteeing effective cleaning while respecting the balance of the mouth.

Does the toothpaste foam well?

Yes, the Fresh Purifying Toothpaste offers a light and pleasant foam, ideal for a feeling of deep cleanliness.

How does this toothpaste purify the mouth?

Thanks to its innovative formula, it acts in eliminating odorous bacteria while helping to maintain a balanced oral microbiota, essential for a healthy mouth.

CAN I USE YOUR PRODUCTS EVERY DAY?

Yes, our products are formulated for safe daily use.

HOW LONG DO THE RESULTS LAST?

Results vary depending on use and oral hygiene. Regular maintenance prolongs the effects.

IS ORDERING ONLINE SAFE?

Yes, our deliveries are secure and discreet.

Is it suitable for sensitive mouths?

Absolutely. Its soft and natural composition is perfectly suited to sensitive mouths, without causing irritation or unpleasant sensation.

Can it be used daily?

Yes, this toothpaste is designed for a Daily use, morning and evening, for optimal oral hygiene and long lasting fresh breath.

F.A.Q

Complete your routine

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